The Importance of Target Marketing
Lots of small business owners are intimidated by the thought of marketing their businesses. The buzzwords and catch-phrases associated with “marketing” often make embarking on a comprehensive marketing effort seem daunting. But don’t let that fear distract you from the goal of educating your customers and potential customers about your business.
In your day-to-day operations, you focus on what your customers need and how you can provide that to them. Your marketing plan should focus on that as well. Too many marketing messages focus on the company rather than the customer.
Patti Cash Marketing specializes in providing a full range of marketing services for small businesses. I can offer you a simple, effective, and affordable plan to target your specific customer base and grow your business. Together we can craft your marketing strategy and materials while focusing on the needs of your customer.